A Business Tale

A Story of Ethics, Choices, Success -- and a Very Large Rabbit

A Business Tale

Author: Marianne M. Jennings
Pub Date: February 2005
Print Edition: $12.95
Print ISBN: 9780814473221
Page Count: 128
Format: Paper or Softback

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Overview

Corporate...with a conscience.

"Named one of the Best Business Books of 2003 by Library Journal!

Wouldn’t it be nice if all executives had a magical rabbit—like the one in the movie Harvey -- following them around reminding them to be ethical? In this charming fable, Aristotle (Ari, for short) is a pooka -- a mythical, invisible creature with a penchant for advising against dishonesty. Our hero, Edgar P. Benchley, has been able to see and hear Ari since childhood, and as he journeys through his professional life, constantly faced with challenging questions of good conduct, Ari helps remind him that nice guys can succeed . . . even in the world of business.

Much needed in these times when confidence in corporations has eroded, A Business Tale offers readers the inspiration to make ethical choices even when it isn’t easy or immediately rewarding. Following the story, the book also contains real-life examples and a 10-step action plan for ethical behavior in the workplace. A Business Tale is an easy-to-read, unforgettable ""spoonful of sugar"" to help companies and individuals digest the sometimes tart lessons of practical morality in the workplace."

About the Author

Marianne M. Jennings (Phoenix, AZ) served as director of the Joan and David Lincoln Center for Applied Ethics at Arizona State University, and is professor of Legal and Ethical Studies in Business at Arizona State University. Her weekly columns have been syndicated around the country, and her work has appeared in publications including the New York Times and the Wall Street Journal.

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