Celebration of Fools

An Inside Look at the Rise and Fall of JCPenney

 Celebration of Fools

Author: Bill Hare
Pub Date: May 2004
Print Edition: $24.95
Print ISBN: 9780814471593
Page Count: 304
Format: Hardback
e-Book ISBN: 9780814427873

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Review Quotes

"Cecil Johnson, syndicated columnist: ""A riveting narrative history focusing on the people who created the company, made it great and were involved in its decline.""

Executive Insider (ExecuNet.com e-newsletter): ""A gripping, exciting and alarming business thriller where the reader knows or at least suspects the ending, but nevertheless finds the journey fascinating.While the book has the energy and drive of a good summer beach read, it delivers a compelling argument that an executive who reinvents himself after he reaches the top rung may have just manufactured a fool.""

George Anderson, Moderator, RetailWire.com: ""Celebration of Fools tells a story about the power of committing to a vision that all in retail or any other business should aspire."""

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