Combo Prospecting

The Powerful One-Two Punch That Fills Your Pipeline and Wins Sales

 Combo Prospecting

Author: Tony J. Hughes
Pub Date: January 2018
Print Edition: $18.95
Print ISBN: 9780814439111
Page Count: 256
Format: Paper or Softback
e-Book ISBN: 9780814439128

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Unleash a killer combination of old and new sales strategies.

How do you break through to impossible-to-reach executive buyers who are intent on blocking out the noise that confronts them every day?

Old-school prospecting tactics or new-school techniques alone won’t provide the answers. But Combo Prospecting showing how to combine time-tested sales processes with cutting-edge social media strategies and clever technology hacks. The book reveals today’s new breed of Chief Executive Buyers, the channels they use, the value narrative you need, and the mix of methods that works. With actionable insights in every chapter, it explains how to:

Do deep-dive research into social • Locate leverage points that matter • Secure decision-maker meetings • Earn executive engagement • Build a knockout, online brand • Nurture a network that helps you thrive • Profit from referrals • Publish insights that set you apart and steer the agenda • Employ an efficient, lethal library of scripts and templates • And much, much more

Want to wildly exceed your quota? Combo Prospecting is a potent playbook that will pack your pipeline and turn you into a selling champ.

About the Author

TONY J. HUGHES is a respected sales leader and consultant with three decades of winning experience. He is an award-winning blogger, coveted keynote speaker, and top LinkedIn B2B sales influencer.

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