The One-Percent Edge

Small Changes That Guarantee Relevance and Build Sustainable Success

The One-Percent Edge

Author: Susan Solovic
Pub Date: February 2018
Print Edition: $24.95
Print ISBN: 9780814438800
Page Count: 256
Format: Hardback
e-Book ISBN: 9780814438817

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Table of Contents

Foreword by Rick Ungar v

Introduction: The End of Business as Usual ix

Chapter 1: Achieving the One-Percent Edge 1

Chapter 2: The Leadership Edge 19

Chapter 3: The Customer Edge 31

Chapter 4: The Product Edge 59

Chapter 5: The People Edge 95

Chapter 6: The Marketing Edge 127

Chapter 7: The Process Edge 165

Chapter 8: The Financial Edge 187

Conclusion: A Company with the One-Percent Edge 219

Notes 221

Index 227

About the Authors 233

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