Smarter Digital Marketing for Businesses Big and Small
Author: Nick Westergaard
Pub Date: May 2016
Print Edition: $21.95
Print ISBN: 9780814437315
Page Count: 240
e-Book ISBN: 9780814437322
Buy the book:
“…demystifies digital marketing so that it will make sense to and for any business….with lots of good examples, the book shows businesses exactly how to do more with less.”--Retail Observer
“…offers a framework I like with lots of practical guidance on how to evaluate possibilities, overcome obstacles, and generate measurable results.” --Martin Zwilling, Forbes.com
"Don’t be surprised if your copy quickly becomes a highlighted, sticky-noted mess…and lands on your shelf of go to resources." --Lead, Follow...or Get out of the Way
"...distills a realm of marketing know-how into chunks even a small organization can capitalize on." --Online Searcher
“…packed with practical tips and relatable examples and case studies to will help you take your marketing to the next level without having to increase your budget a dollar.” --Inc
“…this is a must-read. Learn how to maximize your budget and make smarter choices to grow awareness of your brand.” --Inc
“…provides an entire system for scrappy marketing, starting with the steps you can’t miss…a practical guide to helping you achieve big results on a small budget.” –Mashable
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