Driven by Difference
How Great Companies Fuel Innovation Through Diversity
Author: David Livermore
Pub Date: February 2016
Print Edition: $27.95
Print ISBN: 9780814436530
Page Count: 240
e-Book ISBN: 9780814436547
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Does a workforce with different values and experiences really lead to better ideas, greater innovation, and tighter relationships with customers? Absolutely, but only if you manage this diversity effectively using cultural intelligence.
David Livermore is the nation’s foremost expert on CQ, and in Driven by Difference, he shows you how to nurture various points of view, then turn them into new solutions.
Drawing on a vast body of research into creativity, innovation, and social psychology; surveys, interviews, and focus groups with thousands of professionals; and success stories from Google, Alibaba, Novartis, IKEA, P&G, and many others, Driven by Difference explains how to:
• Create physical environments that foster focused thinking
• Learn to see things as others, including customers, do
• Redesign the physical space to serve as an idea incubator
• Build trust among diverse colleagues and clients
• Generate new ideas from diverse teams, and select and pitch the most promising ones
• Design and test ideas for a diverse range of users
• Defuse conflicts and build cohesive teams
“When you see through another set of eyes, you gain the opportunity to see possibilities that you otherwise miss,” explains the author. Driven by Difference helps you align diverse values, expectations, and styles, moving fractious groups into a dynamic workplace culture that consciously innovates and drives growth.
David Livermore, Ph.D., is president and partner at the Cultural Intelligence Center, a research institute at the forefront of CQ assessment and development. He has consulted for and trained leaders in 100 countries. The author of several books including Leading with Cultural Intelligence and The Cultural Intelligence Difference, he has been cited by The Economist, Forbes, The New York Times, The Wall Street Journal, and other international media.
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