Make It Matter

How Managers Can Motivate by Creating Meaning

 Make It Matter

Author: Scott Mautz
Pub Date: March 2015
Print Edition: $24.95
Print ISBN: 9780814436172
Page Count: 256
Format: Hardback
e-Book ISBN: 9780814436189

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“Rarely does a book come along this thought-provoking. Scott Mautz has rewritten the rules on how to motivate and elevate your people and their performance—in a manner that sustains. This book matters.” —Linda Kaplan Thaler, chairman of Publicis Kaplan Thaler, and bestselling co-author of The Power of Nice and Grit to Great

Are your people giving in instead of giving their all? Have they quit, but stayed? Probably. According to a shocking Gallup poll, more than 7 out of 10 American workers are disengaged, which hurts productivity, products, and personal satisfaction. In fact, 1 in 5 are more committed to not doing their jobs than to doing them, and you probably just thought of that one person on your team.

In Make It Matter, Scott Mautz shows that the key to winning back the disengaged (and keeping the engaged, engaged) is by fostering meaning at work, that is, by giving work a greater sense of personal significance and, thus, making work matter. Distilling reams of research, case studies, stories, and interviews with managers at great companies to work for, he unveils seven essential “Markers of Meaning” that can be triggered to create meaning in and at work. You’ll learn about the power of:

Direction: Reframe work to add meaning and motivation, and help people discover a sense of significance and purpose in what they do.

Discovery: Craft the richest kind of opportunities to learn, grow, and influence, while helping people feel valued and valuable.

Devotion: Cultivate an authentic, caring culture, master meaning-making leadership behaviors, and drive out corrosive behaviors that can quietly and unknowingly drain meaning at work.

He offers you dozens of tools and specific plans to get your people to better commit and enjoy work as part of their lives, not an 8-hour departure from it. He also demonstrates how meaning starts with managers because if you’re not committed, no one else will be either. Most important, he draws a solid line from elevated meaning to higher profits, revenue growth, and retention.

A manager’s greatest role is to create an environment where the business and employees can thrive, not just survive. When you help your people find meaning in what they do and feel that what they do matters, they give their all. Channel that power, and everyone profits.

Scott Mautz is a 20+ year veteran of Procter & Gamble, having run several thriving, multi-billion dollar divisions along the way. He’s also a speaker and consultant on many facets of meaning-making leadership.

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