Sell Your Business for an Outrageous Price
An Insider's Guide to Getting More Than You Ever Thought Possible
Author: Kevin M. Short
Pub Date: September 2014
Print Edition: $21.95
Print ISBN: 9780814434710
Page Count: 240
e-Book ISBN: 9780814434727
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As a business owner, it is easy to mistakenly believe that in a sluggish market, your company may not attract any acceptable offers. But the fact is, the temperature of the market has little to do with the salability of your company. In this book, you'll learn how to methodically prepare your business to sell not just at an acceptable price, but for an outrageous price.
Showing you how to shift your perspective to the buyer's needs -- and therefore understand precisely how to arm yourself with the leverage you need in any market -- Sell Your Business for an Outrageous Price reveals proven, practical strategies for reducing the risk of a buyer failing to close the transaction, and obtaining the best possible price for your business. Arming you with a unique Proactive Sale Strategy for preparation before going to market, and a step-by-step Outrageous Price Process, the book shows you how to:
* Recognize the best time to go to market
* Identify, attract, and motivate deep-pocketed buyers
* Utilize one or more company attributes that can cause a buyer pain . . . or create tremendous gain
* Create a game plan designed around showcasing your company's value
* Find a transaction adviser skilled in orchestrating outrageous sales
* Defend against a buyer's attempts to undermine the sale price
In this book you'll also learn the Four Pillars of an Outrageous Price, and what it takes to align your own competitive advantage with a buyer's vulnerability or opportunity, no matter the size of your business or the state of the economy. Included as well are practical tools and case studies that illustrate the concepts simply so you can apply them to your own business.
Why settle for a good offer . . . when you can get a great one? This book shows you how to tilt the advantage away from the buyer and get the outrageous price you richly deserve.
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