The Power of Strategic Commitment

Achieving Extraordinary Results Through Total Alignment and Engagement

The Power of Strategic Commitment

Authors: Josh Leibner, Gershon Mader, Alan Weiss, Ph.D.
Pub Date: May 2009
Print Edition: $24.95
Print ISBN: 9780814434406
Page Count: 288
Format: Paper or Softback

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Not just a slogan on the T-shirts you give out at the company picnic, commitment is a crucial strategic advantage in any organization. But it’s as elusive to achieve as it is easy to covet. Real commitment transcends simple compliance, where employees follow the rules and get their work done, and translates to the active engagement of every individual in everything he or she does.

The Power of Strategic Commitment not only shows you what that level of engagement looks like, it also gives you the tools and proven methodologies to achieve it, measure it, track it, and maintain it. Drawing on the field expertise of three leading consultants and featuring eye-opening examples from their exceptional client rosters, the book serves as both an inspiration and a step-by-step guide to driving growth and profit through true involvement.

No matter how well they are planned, strategic initiatives large and small are doomed to fail if the people charged with executing them don’t believe in them. Creating and sustaining that sort of buy-in may seem like a tall order, but it’s imperative if you want to stay ahead of your competition. And it starts with leadership and management—it starts with you. The Power of Strategic Commitment lays out a blueprint for moving beyond the compliance that is the norm at all too many companies, toward that magical point where every initiative is not only accepted but supported—even embraced—by every employee at every level.

Advance Praise for The Power of Strategic Commitment:

“This book does far more than tell us what we should be doing – knowing that is often the easy part. The authors enable us as leaders – of organizations ranging in size from those aiming for millions in revenues to those seeking billions in profits – to discover the source of genuine, passionate ownership and commitment. As a staunch believer in the need for team alignment and engagement, I am excited to see a book that helps all of us understand the potential of that commitment, and demonstrates the power of leaders and teams who share that dedication.”

— Lynn Pike, President, Capital One Bank NA

“This book is a must read for those wanting to get their executive ranks rowing in the same direction toward common objectives. No matter where in the world your teams are located, or what industry you are in, alignment is more important now than ever.” — Finbarr Flood, former Managing Director, Guinness Dublin; Chairman, Irish Labour Court (Retired)

“The concepts in this book have been invaluable in building a culture of accountability and

no excuses within my global organization. Everyone wants and needs that to win; finally a proven way to achieve it!” — Roberto Gregori, Jr. , CEO, Bematech International

“As CEO, my greatest challenge is to engage and motivate people, as well as create ownership in the firm’s brand. Achieving buy-in and accountability is essential for this task. This must-read book provides the road map and unlocks the magic to making this happen!”

—Bruce Mosler, President and CEO, Cushman & Wakefield

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