Unlimited Sales Success
12 Simple Steps for Selling More Than You Ever Thought Possible
Authors: Brian Tracy, Michael Tracy
Pub Date: October 2013
Print Edition: $22.95
Print ISBN: 9780814433249
Page Count: 272
e-Book ISBN: 9780814433256
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ABOUT BRIAN TRACY
BRIAN TRACY is recognized as the top sales training and personal success authority in the world today. He has trained more people than any other sales trainer alive. He is also a self-made sales success story. A high school dropout, Tracy worked at laboring jobs for several years. Then, out of desperation in his early twenties, he got into straight commission sales, cold-calling businesses all day and homes in the evenings. After months of struggling, with terrible sales results, he did something that changed his life. He went to the top salesperson in his office and asked him outright, “What are you doing differently?” From this top-performing salesperson, Tracy learned the importance of taking selling seriously as a profession—and as both a science and an art. Before long, his customers’ reactions changed, and he started to make more sales. He became determined to learn everything he could about the practices, principles, philosophies, and perspectives of top-performing salespeople in every field. Since that day, Tracy has started, built, managed, or turned around twenty-two companies. In addition, he has personally trained two million salespeople, spanning nearly every industry, in sixty-one countries around the world.
Today, he is the Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations. He is also a widely sought out speaker and consultant, as well as a prolific, bestselling author. He has consulted for more than 1,000 companies and addressed more than 5,000,000 people in over 5,000 talks throughout the United States, Canada, and all around the world. He has written nearly 60 books, including Focal Point (AMACOM, 2001), The Power of Charm (AMACOM, 2006), Eat That Frog! (Berrett-Koehler; 2007), Full Engagement (AMACOM; 2011), and The Brian Tracy Success Library (AMACOM; 2013): Motivation, Negotiation, and Delegation & Supervision. He has also produced more than 500 audio and video learning programs on sales, management, motivation, and personal success, including the worldwide super-selling Psychology of Achievement. His books and programs have been translated into 38 languages.
In his latest book, UNLIMITED SALES SUCCESS: 12 Simple Steps for Selling More Than You Ever Thought Possible (AMACOM, 2013), Brian Tracy condenses the best of what he has learned—powerful sales techniques and brilliant sales insights—throughout his more than 40 years in sales into a trusted for today’s struggling salespeople. He also teams up with one of his favorite sales professionals—his son, Michael Tracy, who is currently in charge of international sales for a high-tech company, Analog Analytics. In the introduction, the Tracys assure their readers: “Sales success is quite predictable. When you do what other successful salespeople do, you will soon get the same results that they do.”
Brian Tracy has traveled to 80 countries on six continents and speaks four languages. Active in community, national, and business affairs, he is happily married to his wife, Barbara, and has four children. He lives in Solana Beach, California.
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