The AMA Dictionary of Business and Management
Author: George Thomas Kurian
Pub Date: April 2013
Print Edition: $24.95
Print ISBN: 9780814420287
Page Count: 304
e-Book ISBN: 9780814420294
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From a trusted name in business and management, a major new dictionary to key terms in the field.
From Abilene paradox to zero-based budgeting, The AMA Dictionary of Business and Management supplies quick, comprehensible definitions to more than 6,000 terms spanning a multitude of fields:
• Brand Management
• International Business
• Labor Relations
• Management Science
• Management Practices
• Performance Metrics
• Quality Control
• Quantitative Analysis
• Sales and Marketing
• and much more!
And it offers an unparalleled set of features:
Authoritative information: The American Management Association and noted encyclopedist George Thomas Kurian join forces to provide information you can trust for accuracy and usefulness.
Expansive coverage: Every important area of business and management is clearly explained, including accounting rules, legal terminology, slang and buzzwords, acronyms, management theories, historical figures, economic concepts, performance metrics, and much more.
Management focus: No other dictionary on the market covers the field of management with as much breadth or depth, making it a valuable desktop companion for managers and executives.
Concise explanations: Concepts are stripped of technical jargon and neatly summarized for quick reading. A Wikipedia entry for Kaldor-Hicks efficiency, for example, is 1,124-words long and packed with complicated terms from economics; the same entry here clarifies the idea in 61 words.
Longer summaries: Dozens of terms provide easy-to-understand overviews of complex topics.
For managers, executives, and business students and faculty, this is the one essential guide needed for quickly understanding every new idea or concept that has made a profound impact on business and management in the 21st century.
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