The Laws of Charisma

How to Captivate, Inspire, and Influence for Maximum Success

The Laws of Charisma

Author: Kurt W. Mortensen
Pub Date: October 2010
Print Edition: $21.95
Print ISBN: 9780814415917
Page Count: 208
Format: Hardback
e-Book ISBN: 9780814415924

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Back Cover Copy

Charisma is the key that will unlock the door to improved relationships, greater income, and enhanced success in every area of your life. Focusing on the four core elements of this powerful (and often misunderstood) quality—The Laws of Charisma shows you how to:

• Radiate confidence, passion, power, and optimism

• Combine purpose, creativity, competence, and focus to inspire commitment

• Influence others by sharpening your communication skills

• Create the kind of instant rapport that will persuade and empower anyone.

Filled with easy-to-apply practical guidance, helpful self-assessment tools, and encouragement throughout, this book gives you everything you need to bring out the enviably charismatic person that you’ve always had within you.

Praise for Previous Books by Kurt W. Mortensen

Persuasion IQ: The 10 Skills You Need to Get Exactly What You Want

“Simultaneously useful and entertaining, this book is a thought-provoking examination into developing a vital talent.” — Publishers Weekly

“Kurt Mortensen’s book Persuasion IQ [is] a terrific read and a sure-fire way to improve and enhance your powers of persuasion. This easy-to-read book reveals how you can change minds, influence others, and reach your ultimate goals!” — Larry King, host of CNN’s Larry King Live!

“As an entrepreneur, my business relies on the skills learned from Kurt Mortensen in his bestselling book, Maximum Influence. In his new book, Persuasion IQ, Kurt has hit another grand slam! His ‘10 obstacles that limit your persuasion success’ alone will be invaluable to your personal and business success.” — G. William Barnett II, author of the bestselling book Are You Dumb Enough to Be Rich?

“I am one of Kurt Mortensen’s biggest fans and love all his teachings! His new book Persuasion IQ is brilliant and a must-read for success! Everyone is in sales, and Persuasion IQ really gives people the tools and skills to cultivate their natural abilities to be better communicators, sales­people, managers, and entrepreneurs. I have studied persuasion a long time and I think that Kurt Mortensen is the best of the best! — Lee Milteer, Millionaire Smarts™ Coach, author of Success Is an Inside Job

Maximum Influence: The 12 Universal Laws of Power Persuasion

“The most complete work on persuasion and influence I have ever read.” — Robert G. Allen, author of Nothing Down and Multiple Streams of Income

“A powerful tool for those in sales, for those wishing to influence a boss, or for those wanting others to ‘do different.’” — The Roanoke Times

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