The Accidental Entrepreneur
The 50 Things I Wish Someone Had Told Me About Starting a Business
Author: Susan Urquhart-Brown
Pub Date: May 2008
Print Edition: $17.95
Print ISBN: 9780814401675
Page Count: 192
Format: Paper or Softback
e-Book ISBN: 9780814401897
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A successful entrepreneur reveals how to reap the unlimited rewards of
being one's own boss.
A successful entrepreneur reveals how to reap the unlimited rewards of being one's own boss.
Like many business owners, Susan-Urquhart Brown never expected to end up as an entrepreneur. Launching her own business spoke to her passions, but she soon realized there was much more to being a successful owner than she ever expected. In The Accidental Entrepreneur, she takes all the mystery out of going solo. For those who are just beginning to consider starting a venture as well as those who want to take their organization to the next level, she offers advice on what works and what doesn’t. With hard-won wisdom and empathy, she shows readers:
• the 8 questions everyone should ask up front
• the top 10 traits of the successful entrepreneur
• how to obtain a license and sellers permit
• the best way to create a business plan
• 10 simple ways to get referrals
• the 6 secrets of marketing a business
• smart tips for investing and finance
• ways to avoid burnout
• how to avoid the 7 biggest pitfalls in business
Starting one’s own business should be exciting, not scary. This is the one book that will show readers how to create a successful and fulfilling venture they can be proud of.
About the Author
Susan Urquhart-Brown (Oakland, CA) started her own company in 1995. As a business coach and mentor, she has encouraged thousands of people to build the business of their dreams. From 1998 to 2001, Susan wrote an advice column in The San Francisco Chronicle for entrepreneurs called, "Going Solo."
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